Also Sounds Like 'Peak'

 

While we're on the subject of pique and peak, a friendly reminder: peak doesn't belong in the term sneak peek.  If you knew that already, be warned: even people very clear on the wording of sneak peek often get it wrong.  We can only assume that the process of spelling out sneak kicks the brain into some repeat mode in which it takes a cue from the spelling of "sneak" to inform the spelling of word peak, even though you meant peek.

This mistake is so common that a Google search for "sneak peak" -peek turns up nearly 18 million hits — about 30% as many as the correctly spelled sneak peek, which gets 56 million hits. Your takeaway: Be careful. Anyone can make this mistake.

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